Title

Tyson Foods, Inc.

Author

Loretta F. Cochran, Arkansas Tech UniversityFollow

Files

Department

School of Business

Document Type

Book Contribution

First Page

257

Last Page

274

Publication Date

2000

Publisher

Houghton Mifflin

City

Boston

ISBN

0395870534

Recommended Citation

Ferguson, L. S., (1999). Tyson Foods, Inc., in C. Anderson and J. Vincze’s Cases in Strategic Marketing Management, Houghton Mifflin, 257-274.